Job Title: Assistant Manager – Marketing

Location: Hyderabad, Telangana
Company: Harmony United Medsolutions Pvt. Ltd.

About Us

Harmony United Medsolutions Pvt. Ltd. (HUMS) is a dynamic and innovative company dedicated to revolutionizing the healthcare industry. We take pride in being a trusted healthcare management partner with over nine years of expertise in medical billing, A.R. management, and other essential healthcare services. HUMS provides end-to-end support to Harmony United Psychiatric Care, a leading US-based healthcare organization. We are committed to excellence, innovation, and delivering exceptional value to our clients.

Position Overview

The Assistant Manager – Marketing will be responsible for planning, managing, and executing marketing strategies to strengthen brand awareness, generate qualified leads, and enhance the organization's digital presence. This role requires a combination of strategic thinking, hands-on digital marketing expertise, team management, and campaign execution.

The incumbent will work closely with senior leadership and cross-functional teams to drive marketing initiatives, monitor campaign performance, manage resources, and ensure the timely delivery of departmental objectives.

Key Responsibilities

• Develop and implement comprehensive marketing strategies aligned with the company's business objectives.

• Manage and oversee digital marketing activities, including SEO, SEM, email marketing, social media, content marketing, and paid advertising campaigns.

• Conduct market research, competitor analysis, and identify opportunities to improve brand positioning and market reach.

• Plan, execute, and monitor marketing campaigns to improve brand visibility, audience engagement, and lead generation.

• Monitor campaign performance, analyze key performance indicators (KPIs), and prepare regular reports with actionable recommendations.

• Oversee website content, social media platforms, and other digital channels to ensure consistent brand communication.

• Coordinate with internal departments and external vendors for the development of marketing materials, promotional content, and campaigns.

• Manage marketing budgets, optimize resource utilization, and ensure cost-effective execution of marketing initiatives.

• Lead and coordinate marketing projects, events, webinars, and other brand-building activities.

• Guide, mentor, and supervise junior marketing team members, ensuring productivity and timely completion of assigned tasks.

• Establish performance goals, monitor team deliverables, and drive continuous improvement within the marketing department.

• Collaborate with senior management to identify business requirements and develop effective marketing solutions.

• Stay updated on emerging marketing trends, digital tools, technologies, and industry best practices.

Requirements

• Bachelor's or Master's degree in Marketing, Communications, Business Administration, or a related field.

• Minimum 4–5 years of relevant marketing experience, preferably with experience managing or supervising a marketing team.

• Experience in digital marketing strategy, campaign management, brand development, and lead generation.

• Prior experience in international marketing or working with global clients will be an added advantage.

• Strong knowledge of SEO, SEM, Google Ads, Meta Ads, email marketing, social media management, and content marketing.

• Hands-on experience with Google Analytics, Google Ads, Meta Ads Manager, HubSpot, or other marketing automation tools.

• Strong leadership, team management, analytical, communication, and interpersonal skills.

• Excellent project management, planning, organizational, and stakeholder management abilities.

• Ability to analyze marketing performance data and translate insights into actionable strategies.

• Relevant certifications in Google Analytics, Google Ads, HubSpot, or other digital marketing platforms will be an added advantage.

• Ability to work independently and collaboratively in a fast-paced, deadline-driven environment.

Diversity, Equality, and Inclusion

Diversity, equality, and inclusion are fundamental to our success at HUMS. We actively promote diversity across all aspects of our organization, including but not limited to gender, race, ethnicity, sexual orientation, religion, disability, and age. We strive to foster an inclusive culture where diverse perspectives are valued and everyone has equal opportunities to grow, contribute, and succeed.

Benefits

• Competitive salary package (including EPF and statutory benefits).

• Health insurance.

• Four-day work week (Monday–Thursday).

• Opportunities for career growth and professional development.

• Additional benefits, including food and cab-drop facilities.

How to Apply

Interested candidates are requested to submit their updated resume along with a cover letter highlighting their relevant marketing experience, leadership capabilities, and suitability for the role.

For any queries, please reach out to us at [email protected].

Working Days: Monday–Thursday
Working Hours: 4:45 PM – 3:45 AM IST (US shift)

We look forward to hearing from you!