Job Title: Senior Marketing Executive – Marketing Strategy & Brand
Location: Hyderabad, Telangana
Company: Harmony United Medsolutions Pvt. Ltd. (HUMS)

About Us

Harmony United Medsolutions Pvt. Ltd. (HUMS) is a dynamic and growing healthcare management organization with over nine years of expertise in medical billing, A.R. management, and other healthcare support services. HUMS provides end-to-end support to Harmony United Psychiatric Care, a leading US-based healthcare organization.

We are committed to excellence, innovation, strong client partnerships, and delivering high-quality healthcare management solutions.

Position Overview

We are looking for a Senior Marketing Executive with strong managerial potential and business-oriented marketing experience to take ownership of marketing initiatives, brand development, market expansion, strategic partnerships, and promotional activities.

This is not primarily an SEO or digital marketing role. We are looking for a candidate who can think strategically, understand business objectives, develop and execute marketing plans, coordinate with internal and external stakeholders, manage campaigns and events, identify business opportunities, and take ownership of marketing projects from planning through execution.

The ideal candidate should be capable of working independently, interacting confidently with senior leadership and stakeholders, and eventually taking responsibility for managing a marketing function/team.

Key Responsibilities

Marketing Strategy & Planning

• Develop and execute marketing plans aligned with organizational and business objectives.

• Take ownership of marketing initiatives from concept development through execution and evaluation.

• Identify opportunities to strengthen the company's market presence, brand positioning, and business visibility.

• Conduct market research and competitor analysis to identify market trends, opportunities, and potential areas for growth.

• Develop annual, quarterly, and campaign-specific marketing plans.

Brand Management & Business Promotion

• Strengthen and maintain the company's brand identity across marketing initiatives.

• Develop ideas and strategies for promoting HUMS and its healthcare management services.

• Coordinate corporate presentations, company profiles, brochures, promotional materials, and other business communication.

• Ensure consistency in brand messaging across internal and external communication.

• Identify opportunities for corporate visibility, networking, partnerships, conferences, and industry events.

Campaign & Event Management

• Plan and coordinate marketing campaigns, corporate events, conferences, webinars, seminars, and promotional activities.

• Coordinate with internal teams, vendors, agencies, and external partners to ensure successful execution.

• Manage timelines, deliverables, budgets, and campaign outcomes.

• Evaluate campaign effectiveness and recommend improvements.

Market Research & Business Development Support

• Research potential markets, industries, organizations, and business opportunities.

• Identify potential partnerships, collaborations, and networking opportunities.

• Support senior leadership with market intelligence and competitor insights.

• Develop reports and presentations highlighting market opportunities and marketing performance.

• Work closely with business development and leadership teams to support organizational growth initiatives.

Stakeholder & Vendor Management

• Coordinate with senior leadership and cross-functional teams to execute marketing initiatives.

• Manage relationships with external marketing agencies, vendors, event organizers, designers, and other service providers.

• Brief vendors and agencies on project requirements and ensure timely delivery.

• Review marketing materials and ensure quality and alignment with company objectives.

Team Leadership & Project Ownership

• Guide and coordinate junior marketing team members.

• Allocate tasks, monitor progress, and ensure timely completion of marketing projects.

• Mentor team members and support their professional development.

• Take ownership of multiple marketing projects simultaneously and ensure deadlines are met.

• Act as a point of contact for marketing-related activities and provide regular updates to management.

Reporting & Performance Analysis

• Track marketing initiatives, campaign outcomes, budgets, and project status.

• Prepare management reports, presentations, and marketing dashboards.

• Analyze the effectiveness of marketing activities and provide recommendations to improve results.

• Monitor return on marketing investment and ensure resources are utilized effectively.

What We Are Looking For

We are looking for a managerial and business-oriented marketing professional, not an SEO-focused or purely digital marketing candidate.

The ideal candidate should have:

• Bachelor's or Master's degree in Marketing, Business Administration, Communications, or a related field.

• 5–6 years of relevant marketing experience, preferably with experience handling marketing projects independently.

• Prior experience leading, mentoring, or coordinating a marketing team will be preferred.

• Strong experience in marketing strategy, brand management, campaign planning, market research, events, partnerships, and business promotion.

• Experience working with senior management and cross-functional teams.

• Strong presentation, negotiation, communication, and stakeholder management skills.

• Ability to independently plan and execute marketing initiatives.

• Strong business understanding and commercial awareness.

• Experience managing external agencies, vendors, and marketing partners will be an advantage.

• Healthcare, US healthcare, B2B, corporate services, or international business experience will be preferred.

• Strong analytical and problem-solving abilities.

• Ability to work in a fast-paced environment and manage multiple priorities.

Preferred Experience

Candidates with experience in any of the following areas will be preferred:

• Healthcare marketing

• B2B marketing

• Corporate marketing

• Brand management

• Business promotion

• Partnership management

• Event and conference management

• Market research

• Corporate communications

• International marketing

• Client engagement

• Marketing team leadership

Candidates whose experience is primarily limited to SEO, PPC, social media posting, or routine digital marketing execution may not be suitable for this position.

Diversity, Equality, and Inclusion

Diversity, equality, and inclusion are fundamental to our success at HUMS. We promote an inclusive workplace where diverse perspectives are valued and employees have equal opportunities to grow, contribute, and succeed.

Benefits

• Competitive salary, including EPF and applicable benefits

• Health insurance

• Four-day work week (Monday–Thursday)

• Career growth and professional development opportunities

• Food facility

• Cab-drop facility

• Opportunity to work with a US healthcare organization

How to Apply

Interested candidates are encouraged to submit their resume along with a cover letter highlighting their marketing leadership experience, strategic marketing exposure, and relevant accomplishments.

Please send your resume to [email protected].

Working Hours: Monday–Thursday, 4:45 PM–3:45 AM IST

Note: This position requires a candidate who can take ownership of marketing initiatives and grow into a managerial role. We are particularly interested in candidates with strong strategy, leadership, business marketing, brand management, and stakeholder management experience.